Adecco is currently hiring for a temporary, full-time Consumer Insights Advisor for our client in Calgary, AB. In this role, you will have the opportunity to work with market research, segmentation and analytics. The ideal candidate will have a minimum of five years of quantitative market research experience.
Representing the voice of our retail and wholesale customer, using market research to support Brand Marketing category and business objectives.
Working with market research, segmentation, and analytics, uncovering actionable ‘so what’ insights to guide business strategy and decisions.
Utilizing Qualtrics market research software tools to author, program and execute research studies to meet project objectives.
Supporting strategic and tactical projects to further retail and wholesale marketing priorities.
Managing research community health and engagement.
Assisting in the development and evaluation of the annual retail campaign calendar, as well as campaign messaging and testing of communications creative.
Participating in product or concept innovation workshops as the research lead.
Minimum five years of quantitative market research experience
Education in Communications or MBA
Experience of market research methodologies and practice, including survey writing, sampling methodology, survey programming, deployment, and analysis
Experience with Qualtrics Research XM
Experience with statistical software packages such as SPSS, R, or similar
MS Power BI experience an asset
Demonstrated analytical and critical thinking skills
Excellent communication and stakeholder management skills
Excellent presentation and project management skills
Retail marketing, sales, communications, or loyalty experience an asset
Must be legally eligible to work, and reside in Canada
Get your foot in the door with our client, who values safety and growth through curiosity and lifelong learning.
Roles and responsibilities:
Don’t miss out on this Consumer Insights Advisor job in Calgary, AB. Apply now and you will hear back from an Adecco Recruiter soon.
To find out more about Adecco Perks and what we can do for you please visit the link here: https://www.adecco.ca/en-ca/working-with-a-staffing-agency/adecco-perks/
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