Digital Analyst

  • Category
    Professional & executive - Consultant
  • Job type
    Temporary/Contract
  • Location
    Toronto, Ontario

Adecco is currently recruiting for a Digital Analyst. The role is in Downtown Toronto with a reputable Financial Service Company. To qualify for the Digital Analyst role, you must have experience have 2+ years’ experience working with an advanced real-time digital analytics system. The Digital Analyst must have experience with digital analytics methodologies such as A/B and multivariate testing, competitive analysis, surveys and market research. The Digital Analyst role is an 11-month contract with a pay rate of $36.00 per hour.

Digital Analyst Responsibilities:

  • Build and maintain reports to both gauge effectiveness and provide actionable insights on all digital initiatives to a variety of Consumer Solution teams.
  • Collaborate with digital consultants to capture stakeholders
  • business needs and translate them into actionable KPIs to help them achieve their desired business goals in the digital channels.
  • Offer optimization recommendations for all digital user experience, ranging from mobile experience to personalization
  • Provide actionable insights for digital initiatives using techniques such as multivariate and A/B testing methods
  • Act as the key business support research for all analytics-related requests, working with team members to prioritize requests and meet stakeholder expectations
  • Work with the Digital Services team to identify issues and opportunities to improve sales, retention and the online customer experience
  • Assist other team members with the testing & roll out of new analytics implementations and data governance across a wide array of owned digital properties
  • Continuously contribute to the growth of digital marketing initiatives within the department and assist in achieving all goals and objectives set
  • Contribute to the planning and execution of individual digital marketing communications as required and work with Project Managers, IS, Marketing and external suppliers to ensure all execution details, timing and budgets are met.
  • Using Adobe Analytics, this individual must help Business partners extract relevant data points to help in the optimization of their digital strategy. As such, this individual should have a solid understanding of both DTM and the Adobe Analytics (formerly SiteCatalyst) product

Digital Analyst Qualifications:

  • College or University degree/certification in mathematics or similar discipline
  • At least 2 years of experience working with an advanced real-time digital analytics system (i.e. Adobe Analytics, Adobe report builder, Adobe Work Space)
  • Knowledge of advanced digital analytics methodologies such as A/B and multivariate testing, competitive analysis, surveys and market research.
  • Three to five years of experience in using the Microsoft Office suite with expert level Excel skills.
  • Two or more years of business analysis experience in large size companies with multiple functions/business units preferred.

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  • Apply with Adecco

Reference number CA_EN_1_026602_12200466

Accommodation will be provided in all parts of the hiring process as required under Adecco’s Employment Accommodation policy. Applicants will need to make their needs known in advance to their Adecco representative.

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