Digital Marketing Manager

New
  • Category
    Information Technology - Management
  • Job type
    Direct Hire
  • Location
    Kanata, Ontario

Adecco is currently recruiting for Digital Marketing Manager for a permanent full-time role with our client located in Ottawa, Ontario. The organization is an award-winning real estate company that is committed to the growth and development of its employees. Candidates will be in charge of defining a vision for digital marketing, developing an online marketing strategy and leading a team in implementing that strategy.
Both strategic and hands-on, the Manager will build and maintain value-rich internal relationships, provide digital team leadership and be a trusted advisor to MPI/REIT team enhancing the digital experience through a data informed approach, ultimately ensuring business objectives are met.
Digital Marketing Manager will have the following responsibilities:

  • Translating a vision for online marketing into a coherent digital marketing strategy;
  • Developing and executing integrated online strategy with wider company marketing plans;
  • Ensuring marketing plan is in alignment with marketing budget;
  • Leading and managing digital marketing team;
  • Enhancing and managing the website infrastructure to ensure it optimizes web visibility and traffic;
  • Using PPC, SEO, Internet Listing Services, email campaigns/automate, blogs, forums, and other social media experience to generate awareness. drive and nurture leads;
  • Understanding analytics and measuring ROI while collaborating with advertising and media experts to optimize and improve marketing results;
  • Identifying the latest consumer trends and technologies affecting our industry; 
  • Evaluating important metrics that affect our website traffic, leads, and target audience; 
  • Analyzing marketing plan and performance using KPIs;
  • Working with senior employees in development of overall business plan.
  • Digital Marketing Manager must meet the following mandatory requirements:

  • University Degree or College Diploma (Business, Marketing, or related field) or related experience;
  • 5+ years of digital marketing work experience;
  • 5+ years of digital marketing experience;
  • Experience leading a team;
  • Ability to carry out all digital functions;
  • Overall marketing experience with an expertise in digital marketing;
  • Great project management, organizational, and analytical skills;
  • Experience managing a budget;
  • Experience and in-depth knowledge of various social media and digital platforms, best practices, and website analytics
  • Highly creative with excellent analytical abilities;
  • Outstanding communication and interpersonal skills;
  • Up-to-date on the latest trends and technologies in digital marketing;
  • Familiar with Accessibility, CASL and Privacy requirements;
  • Proficient in Microsoft Office.
  • If you are interested in applying to the Digital Marketing Manager position, please submit your resume as soon as possible by clicking on the “Apply with Adecco” button above.

    • Apply with Adecco

    Reference number CA_EN_1_021956_1282828

    Accommodation will be provided in all parts of the hiring process as required under Adecco’s Employment Accommodation policy. Applicants will need to make their needs known in advance to their Adecco representative.

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