Digital Marketing Specialist

New
  • Location
    Edmonton, Alberta
  • Salary
    $ 75000 - $ 90000 / Yearly
  • Job type
    Direct Hire
  • Category
    Marketing - Marketing Analyst

Our client in Edmonton AB is looking for a Digital Marketing Analyst to support their team. This is a Full TIme Permanent position.

Responsibilities:

• Building out custom digital marketing campaigns (a mixture of PPC campaigns, Google AdWords, search engine optimization, link & citation building, Google Analytics dashboard development & website analytics)

• Effectively collaborating with team members to plan, design, execute and maintain all internal and external online communications, such as e-newsletters, email and advertising campaigns, website strategy and social media

• Measuring and reporting performance of all digital campaigns, and assess against goals (ROI and KPI's)

• Planning, executing and measuring experiments and conversion tests

• Utilizing strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points

• Evaluating emerging technologies. Provide thought leadership and perspective for adoption where appropriate

• Assisting in maintaining our digital marketing assets

• Contributing to the development of an annual marketing plan

 

What you will bring to the role:

• Minimum 5 years of experience working as a Digital Marketing analyst or related field

• Experience with content management systems (CMS), marketing automation tools, social media management and analytics tools, including web-based applications, CRM, and Google Analytics

• Fluency with graphic editing tools, including Adobe Photoshop, InDesign

• Superior project management, analytical and execution skills

• Ability to work as a team player in a cross-functional management structure

• Strong interpersonal, time management and organizational skills

• Other duties as requested.

Apply today!

B6531

T6531




  • Apply with Adecco

Reference number CA_EN_1_026531_1626926

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