Digital Marketing Specialist

  • Category
    Office, clerical & administrative - Clerical
  • Job type
  • Location
    Toronto, Ontario

Adecco is currently hiring for a Digital Marketing Specialist in Downtown Toronto. This is a 12-month contract and has a pay rate of $38.00/hour. The role will be responsible for all phases of the digital asset implementation from ideation to results reporting. You will be joining an energetic, passionate, collaborative team whose mandate is to facilitate sales to maximize customer value and deepen customer relationships.  
If you are passionate about delivering digital marketing campaigns to customers;
If you have a successful record of executing and tracking multiple digital campaigns for several large clients;
If you are someone who loves working in a fast-paced, ever-changing, agile environment where every day brings something new, Here is the opportunity for you!!! 

Digital Marketing Specialist Responsibilities:
• Assist in the development of advisor and consumer digital marketing campaigns; working directly with digital service providers 
• Work with marketing managers and various stakeholders to review creative/digital pieces and obtain approvals within an agile marketing squad environment. 
• Liaison to the digital experience activation team that maps, builds, tests and launches email and marketing automation 
• Brief Digital Marketing team on creative for all digital channels - email, social, web and more 
• Provide campaign quality assurance, including: validating the placement of tracking codes at appropriate locations; reviewing campaign lead files; reviewing, testing and approving email templates and lists to ensure accuracy; reviewing pre- and post-deployment campaign files and pieces to ensure accuracy with data and offers, etc; and proofing content, layout and creative execution of external digital marketing communications 
• Compile reporting to support deep dives into specific customer segments to obtain insights that can be used to improve future phases of the campaign
• Monitor, analyze and report key performance metrics for campaigns and recommendations on best practices 
Oversight and ownership of digital assets, for example supporting websites 
Digital Marketing Specialist Qualifications:
• University or college degree in Marketing, Business Administration or related discipline 
• Minimum 2 years’ experience in a Digital Marketing role, preferably in a direct marketing or agency environment (exposure to the Financial Services industry an asset) 
• At least 2 years’ hands-on experience managing digital media, digital marketing (email/social/web/mobile) and associated tracking, measurement and reporting 
• Working Knowledge of HTML & CSS and some CMS 
• Knowledge of marketing technology stack such as Salesforce Marketing cloud, Eloqua, Marketo, Adobe Experience Manager, Adobe Target, Adobe Audience Manager,
 adwords, Google Analytics, Adobe Analytics
• Experience in large, multi-phase B2C initiatives with varying degrees of complexity
• Effective communication across a broad stakeholder group, including business, technology and creative teams 

If you are interested in this Digital Marketing Specialist job in Toronto. apply today.

  • Apply with Adecco

Reference number CA_EN_1_026602_12177553

Accommodation will be provided in all parts of the hiring process as required under Adecco’s Employment Accommodation policy. Applicants will need to make their needs known in advance to their Adecco representative.

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